SBM Will Change Your LIfe
This is an interesting point of discussion.
If you look at the world’s best and most profitable marketers they all have one thing in
common. They recognize what people need and when they want it. Whether it’s a
seasonal need or year round, it doesn’t matter. They’re savvy and they recognize that
ultimately, to get in front of their desired target audience, there’s one thing that’s
absolutely essential.
The prospect must be provided with a solution to his/her problems!
That’s It !
Simple, but critical to your success. Are you providing others with solutions? Your
product has an audience. If it didn’t, your company wouldn’t be in business. No
demand = no business.
The trick is getting in front of an audience that already has a want, need and desire
for something that you have.
Regardless of how you’re positioning yourself and building an audience, being able to
put yourself in front of ideal, targeted prospects is at the core of your business.
And no…it has nothing to do with 3 way calling, building a “warm list”, setting up a
stand at your local mall to ‘pitch’ your products or purchasing these crazy quadruple,
chocolate coated, berry sprinkled $5 dollar opportunity seeking files. If you’re looking
for opportunity seekers, open your phone book. We’re all looking for more income…
preferably, massive, passive income.
To build a business of gigantic proportions we need to accumulate a huge audience.
Whether you’re building your own list, purchasing opportunity buyer files (not seeker
files), using direct mail or whatever you gotta have an audience that’s receptive,
responsive and wants what you have. Ultimately, that’s the name of the game.
The bigger and more responsive your list, the larger your business. Period. Look at
every successful marketer on the planet. Online or offline it makes no difference.
They’re providing solutions to a targeted audience. Someone that wants or needs
what they have. This is how millionaires are created and huge businesses get even
bigger. Wanna know why the rich get richer…
They’ve mastered the art and science of SBM
SOLUTION
BASED
MARKETING
It’s a fairly simple process. This is exactly how Gino generates millions of dollars every
single year. Without fail. Like clockwork. It’s a game of creating a list (or buying them)
of prospects that have a want and need of something that you have an offer them a
sound solution. Fix their problems! The faster you can master this, the quicker you
will be on your way to a 6 or even 7 figure annual income.
Traveling this journey with you…
-Bill
I want to learn how to generate leads that are interested in my products. I am so tired and discouraged by cold-calling and not getting anywhere.
Hi Jean…
Since you asked about cold calling, I guess you have already gone through those traditional methods like making a list of your friends and family, talking with everyone with in 3 feet of you (the 3 foot rule), fliers, pull tabs and holding home parties.
Usually the next step is buying leads, or if money is tight, doing cold calling.
I understand what you are saying as cold calling can be very frustrating, especially since most cold calling is not done using your targeted audience (those who want, need and desire what you are offering). It’s like picking up a phone book and hoping you will find someone who is interested in what you have to offer. Basically, the difference between cold calling and the traditional methods like fliers and pull tabs is that you do cold calling from your home and you don’t have to spend a lot of time and the cost of the fliers, pull tabs, and gas, which is very expensive today. Both methods take a lot of time with very little results.
The solution is to learn how to have prospects come to you rather that you chasing after them. You can read my business building tips in my blog, “7 Steps to Achieve Internet Campaign.
I would like to explain more alternative to cold calling, but would rather do that on the phone as then I can give you immediate answers to the many questions you will have on what you need to do. I can be reached at 585-271-3767 or you can send me an email at powerreport@frontiernet.net with your phone number and I will call you at my earliest convenience.
Hope that helps.
I look forward to talking with you to help you overcome your frustration of cold calling.